Eminem-backed Triller is cashing in on India’s TikTok ban

American video-sharing app Triller wanted to formally launch in India with a “splash” by the end of this year. But months before the planned launch, the company has already tasted unprecedented success in the world’s second-largest internet market.

After the Indian government banned the Chinese video-sharing app TikTok on June 29 over data privacy issues, Triller’s user base in the country skyrocketed overnight to over 30 million from less than a million.

Now, the Los Angeles-based company is going all out to dig its heels deeper in India, and is in talks for a partnership “with a very large company with many arms,” said principal executive Ryan Kavanaugh. The music-centred app, whose investors include rappers Snoop Dogg, Lil Wayne, and Eminem, is also building technology focused on its Indian audience, which it plans to roll out by December.


Leave a Reply

Your email address will not be published. Required fields are marked *

Next Post

North Korea claims to have no coronavirus cases but is working on a vaccine anyway

Tue Jul 28 , 2020
FROM OUR OBSESSION Global Economic Disruptions Globalization, automation, and inequality. More than 30 coronavirus vaccines are being tested on humans worldwide, and North Korea just joined the race. On Saturday (Jul. 18), the country’s State Commission of Science and Technology announced government scientists had started on the first stage of […]